GoDaddy the world’s largest seller of domain names, has acquired Neustar Inc’s Registry Business in a bid for market domination. The deal which was closed at an undisclosed amount is expected to close in Q2 2020. The new service will be called GoDaddy Registry and would be led by Nicolai Bezsonoff, currently Senior Vice President and General Manager of Neustar’s Registry Business.
The Neustar Registry Business includes an extensive portfolio of top-level domains, including .biz, .co, .in, .nyc, and .us. It also supports 215 TLDs and approximately 12 million domains. This side of the business also includes its Managed Registry Services that provides end- to- end Registry management for over 130 brand TLDs and 70 generic TLDs. This major acquisition will instantly make GoDaddy the largest player in the Internet infrastructure industry.
GoDaddy’s COO Andrew Low Ah Kee commenting on the acquisition said “GoDaddy is committed to helping everyday entrepreneurs bring their ideas online with the best possible domain name choices.” As per the transaction, the company is putting in place a strict separation between the registry and the registrar-side of the business.
Commenting on the acquisition, Mr Bezsonoff said, “Our team is thrilled to join GoDaddy family. We share a strong history of partnership and collaboration with GoDaddy that spans two decades. Additionally, we have the same values, a common culture of innovation and a mutual vision for empowering individuals, business and brands to succeed online.”